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Your Company’s Story Deserves to Be Understood & Acted On

I help healthcare innovators turn complex science into clear, compelling communication that drives adoption, trust, and growth.

Case study of product and promotion working together to drive meaningful results for Taos, New Mexico.

What I Bring

After two decades leading communications, I’ve learned this: great products and services don’t win on merit alone. They win when the story is clear, the brand is trusted, and every touchpoint — from clinicians to parents to investors — aligns around the same message.

That’s where I come in.

Who I Work With

Medtech startups, clinical nutrition companies, digital health innovators, and healthcare organizations preparing for investment, commercialization, or market expansion.

Services

Healthcare companies operate in one of the most complex, regulated, and emotionally charged environments. Success requires more than marketing — it requires strategic communication that builds trust, drives adoption, and withstands scrutiny.

  • Help every stakeholder understand why your brand is THE brand. I quickly uncover your unique value proposition so your target audiences will understand the value you bring to the world.

  • Once you know who your company is, how will the rest of the world? Through a strategic marketing plan, we can prioritize your approach and your resources to make a calculated spectacle.

  • Let’s harness the power of SEO, content, and campaigns that actually convert. We build multi-channel, digital marketing campaigns. Even with the most complex science, we can create compelling and accessible narratives that drive action.

  • Whether it’s your executives, subject matter experts, or key opinion leaders - we can amplify their efforts. Through messaging, publications, presentations, and media coaching, we can make sure the world understands their brilliance.

  • Inevitably, issues will arise. Before it becomes a crisis, I will make sure you and your company are ready. Through calm, strategic crisis communications, I can help get you through those issues and stay focused on the business at hand.

A man wearing glasses, a cap, and an apron smiles while chopping onions in a kitchen or food prep area. In the background, other people are working with similar ingredients.

About

I’m Bradley Hein — a “type A” MBA who is also a strategist, storyteller, and operator. I spent my 20+ year career helping companies communicate with clarity and confidence. I’ve led teams, guided executives, and built brands through growth, change, and uncertainty. Now I help organizations like yours do the same.

I’m also proud to give back to the community I call home, volunteering weekly to help nurture people with life-threatening illnesses.

Recent wins

Multiple people engaged via their mobile phones at a media event
  • Led a consumer brand to enter the hospital market without losing their brand affinity

  • Prepared a CEO with clear, easily understood messaging and materials for the Medtech Innovator pitch event

  • 53% lower cost per lead, and ensured the submissions were higher quality

  • 139% organic traffic growth in a single quarter

  • 1.2M influencer video views to drive parents to act on behalf of their patient children